Málaga CF Foundation and La Caixa Welfare Project convey Blue and Whites’ values

Málaga Club de Fútbol director general, Vicente Casado, and CaixaBank area manager for Eastern Andalucía, Victorino Lluch presented the ‘Blue and Whites’ Values’ campaign this morning at La Rosaleda, with the aim of educating 10,000 children through sport in Málaga province.


20/02/2015 13:20

The ‘Blue and Whites’ Values’ campaign will involve 15 schools from within the province of Málaga, reaching 10,000 children to educate them through sport on important aspects such as solidarity, fair play, food, healthy living and all values transmitted through the world of sport.
Visits to the schools will kick off on 3rd March, starting with Blas Infante in Málaga.  One member of the Blue and Whites’ first team will attend every visit as well as a member of the Club’s Medical services.
Director general of the Club, Vicente Casado says the agreement with Caixabank “is more than just a sponsorship.  For Málaga CF it is an obligation to collaborate with this education project, and we have found the perfect partner with La Caixa Welfare Project.”
The presentation of this initiative was attended by Atlético Malagueño players, as representatives of these values, ensuring they reach school children through an educational magazine and a video screening of the Blue and Whites’ players offering advice for the young fans.

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